1. Information about the collection of personal data and contact details of the person responsible
2. Data collection when visiting our website
3. Contact
4. Cookies
5. Data processing for order processing
6. Data processing when opening a customer account and for contract processing
7. Use of single sign-on procedures
8. Comment function
9. Use of your data for direct marketing
10. Use of Social Media: Social Plugins
11. Online Marketing
12. Retargeting / Remarketing / Referral Advertising
13. Tools and Miscellaneous
14. Rights of the data subject
15. Duration of storage of personal data
1. Information about the collection of personal data and contact details of the person responsible
1.1. Thank you for visiting our website. In the following we would like to inform you about the handling of your personal data when using our website. Personal data is basically all data with which you can be personally identified.
1.2. Responsible for the processing of data on our website within the meaning of the General Data Protection Regulation (GDPR) is:
Alexander Liphardt
Industriestrasse 38b
22880 Wedel
Germany
Phone:+4941039029709
Email: shop@ Leuchtfeuer.coffee.
1.3. In order to protect the security of your data during transmission, we use state-of-the-art encryption methods (e.g. SSL or TSL) via HTTPS.
2. Data collection when visiting our website
Each time our website is accessed, our system automatically records data and information that your browser transmits to our server (so-called "server log files"). The following data that is technically required for us is collected:
- Our visited website
- Date and time at the time of access
- Amount of data sent in bytes
- Source/reference from which you came to the page
- Operating system used
- Browser used
- IP address used (if necessary: in anonymous form
We reserve the right to subsequently check the server log files if there are concrete indications of illegal use. The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.
If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that it is no longer possible to assign the calling client. The collection of the data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility of objection on the part of the user.
3. Contact
If you contact us using the contact form, the data entered in the input mask will be transmitted to us and saved. The data collected can be found in the respective input mask. When contacting us by email, only the data you enter there will be transmitted to us.
The data will only be used to process the conversation and your request. The legal basis for processing the data is Article 6(1)(a) GDPR if the user has given their consent. The legal basis for the processing of data that is transmitted in the course of sending an e-mail is Article 6 (1) (f) GDPR. If the e-mail contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected and provided there are no legal storage requirements to the contrary. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is over when it can be inferred from the circumstances that the facts in question have been finally clarified. The user has the option to revoke his consent to the processing of personal data at any time. If the user contacts us by email, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.
3.1. WhatsApp business
Visitors to our website have the option of communicating with us via WhatsApp (a service provided by Meta Inc., 1 Hacker Way, Menlo Park, CA 94025, USA).
We use the so-called "business version" of WhatsApp for this. If you contact us via Whatsapp on the occasion of a specific contract, we will save and use the mobile phone number you use on WhatsApp and - if published and/or transmitted - your first and last name (Article 6 (1) (b) GDPR) for the purpose the processing of your request.
You may be asked to provide additional data if this is necessary to process your request (Art. 6 Para. 1 lit. b. GDPR).
If the contact via WhatsApp Business is used for general inquiries that do not relate to a specific contract, we store and use the mobile phone number you use on WhatsApp and - if published and/or provided - your first and last name (according to Art. 6 Para . 1 lit. f. GDPR) for the purpose of processing your request.
Our legitimate interest lies in the short-term answering of questions from our customers or interested parties.
A transfer of data to third parties does not take place.
WhatsApp Business receives access to the address book of the mobile device used for this purpose. Telephone numbers stored there are automatically transmitted to a Facebook server in the USA.
The mobile device we use for WhatsApp business only contains the WhatsApp contact data of those users who have already contacted us via WhatsApp.
For data transfers from the European Economic Area to the USA, Whatsapp relies on standard contractual clauses from the EU Commission. For more details on how WhatsApp handles data, please see WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
3.2. If you have purchased goods with digital elements or a digital product from us and we owe you updates for them in accordance with the contract, we will inform you about upcoming updates via a suitable communication channel. For this purpose, we process the data you provide when ordering (name, address, email address) for a specific purpose and only to the extent necessary. The legal basis for this processing is Art. 6 Paragraph 1 lit. c GDPR, namely the fulfillment of our legal obligation.
4.Cookies
Our website uses cookies.
Cookies are text files that are stored on the user's end device. If a user calls up a website, a cookie can be stored on the user's operating system. Some functions of our website cannot be offered without the use of cookies. This requires that the browser is recognized even after a page change. The user data collected by technically necessary cookies are not used to create user profiles. Our legitimate interest in the processing of personal data in accordance with Article 6 (1) (f) GDPR also lies in the above purposes.
In addition, our website may use cookies that enable an analysis of the surfing behavior of users (so-called third-party cookies). You can find more detailed information on the scope, purpose, legal basis and objection options in the respective sections of the respective chapter of this data protection declaration.
As a user, you have full control over the use of cookies. By changing the settings in your Internet browser, you can deactivate, restrict or delete the transmission of cookies. If you deactivate cookies for our website, you may no longer be able to use all the functions of the website to their full extent. You can prevent the transmission of Flash cookies by changing the Flash Player setting.
You can find help with the settings in the respective help menu of your browser or under the following links:
Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject
Chrome: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Some of the cookies used here are deleted after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period, which can vary depending on the cookie.
5. Data processing for order processing
5.1. If you would like to order in our web shop, it is necessary for the conclusion of the contract that you provide your personal data, which we need to process your order. We process the data you provide to process your order.
We sometimes work with external service providers to process your order. For this we have to pass on the necessary personal data.
If we commission transport companies to deliver your goods, we will pass on your data required for the delivery of the goods to the respective transport company. In order to process the payments, we will pass on your data to the commissioned bank as far as is necessary. If we use payment service providers, you will also be informed of this below.
The legal basis for the transfer of your data is Article 6 (1) (b) GDPR.
5.2. Use of payment service providers
- Amazon Pay
When paying via "Amazon Pay", the payment is processed via Amazon Payments Europe sca, 5 Rue Plaetis, L-2338 Luxembourg (hereinafter referred to as "Amazon Payments"). The seller passes on the information provided by the customer during the ordering process to Amazon Payments in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for the purpose of payment processing and only to the extent necessary. Further information about the data protection provisions of Amazon Payments can be viewed here: https://pay.amazon.com/de/help/201751600
5.3. Apple Pay
If you select the "Apple Pay" payment method (a service provided by Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland), Payment is processed via the "Apple Pay" function of your iOS device, watchOS or macOS operated end device by loading one of you "Apple Pay" stored payment card.
Your transaction is protected by the security functions the hardware and software of your device. If a payment is to be released, this must be done by entering a code and verifying it using the "Face ID" or "Touch ID" function of your end device.
The information you provided during the ordering process together with The information about your order is used for payment processing passed on to Apple in encrypted form. This data is then repeated by Apple encrypted and then to carry out the payment to the payment service provider of the payment card stored in Apple Pay become. Encryption ensures that only the website can access the payment data on which the order was placed became.
After payment, Apple will provide the device account number and a transaction-specific, dynamic security code to the Sent to shop website to confirm payment.
In the case of the curtains mentioned, personal data are processed. In this case, this is done for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.
When using Apple Pay on the iPhone or the Apple Watch to complete a purchase you made through Safari on Mac is, the Mac and the authorization device communicate via one encrypted channel on the Apple servers. Apple can process data or save. However, this is done in a format that allows your person cannot be identified.
Information on Apple Pay data protection is available here: https://support.apple.com/de-de/HT203027
5.4. bancontact
When paying via "bancontact" via the PayPal Checkout takes place via the payment service provider the payment service provider PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter: "Paypal").
More information about PayPal checkout see the relevant passage below.
5.5. blink
When paying via "blik" via the PayPal Checkout takes place via the payment service provider the payment service provider PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter: "Paypal").
More information about PayPal checkout see the relevant passage below.
5.6. giropay
When paying via "giropay" via the PayPal Checkout takes place via the payment service provider the payment service provider PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter: "Paypal").
More information about PayPal checkout see the relevant passage below.
5.7. Google Pay
When selecting the payment method "Google Pay" (a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google")), The payment processing is mediated via the "Google Pay" application of your Android (at least 4.4 "KitKat") and over mobile device with an NFC function. When paying via one of your payment cards stored with Google Pay or one there verified payment system (e.g. PayPal). To make a payment via Google Pay of more than EUR 25 unlock your mobile device first. The information you provide when you place your order will be Passed on to Google for payment processing purposes. Google generates one Unique transaction number that is sent to the order website will be used to verify payment. This transaction number is only a numeric token that contains no information about your data. The actual transaction is carried out between the user and the ordering website by debiting the Google Pay deposited means of payment. In the processes described, personal data are processed. In this case, the processing takes place for the purpose of Payment processing in accordance with Article 6 Paragraph 1 Letter b GDPR.
The terms of use of Google Pay can be found here: https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de Further information on data protection with Google Pay can be found at the following Internet address :https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
5.8. mybank
When paying via "mybank" via the PayPal Checkout takes place via the payment service provider the payment service provider PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter: "Paypal").
More information about PayPal checkout see the relevant passage below.
-Paypal
If you select the payment method PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment by installments" via PayPal, the payment will be processed by PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as "PayPal").
We pass on your personal data to PayPal to the extent necessary in accordance with Article 6 (1) (b) GDPR. PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal.
For this purpose, your payment data may be passed on to credit agencies in accordance with Article 6 (1) (f) GDPR due to PayPal’s legitimate interest in determining your solvency. PayPal uses the result of the credit check in relation to the statistical probability of non-payment for the purpose of deciding whether to provide the respective payment method.
The credit report can contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values.
Which other data is collected by PayPal can be found in PayPal's respective data protection declaration. This can be found at: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
5.9. Paypal checkout
We use PayPal Checkout on this website (PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as "PayPal").
PayPal Checkout is an online payment solution from PayPal, which both the PayPal payment methods from as well as local payment methods from third party serviced.
If you (if offered) use the payment methods PayPal, Credit card via PayPal, direct debit via PayPal or "Pay later" via Selecting PayPal, we enter your necessary payment details for the purpose of Payment processing forwarded to PayPal. The transfer according to Art. 6 para. 1 lit. b GDPR permissible.
With the payment methods credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, PayPal reserves the respective Carrying out a credit check. For this purpose, PayPal gives your necessary payment data to credit bureaus if necessary. The Processing takes place on the legal basis of Article 6 (1) (f) GDPR. PayPal has a legitimate interest in determining your ability to pay. You can object to this processing of your data at any time a message to PayPal objecting to further processing of your personal data may continue to be authorized by PayPal, provided that this is necessary for the contractual payment processing.
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If you select the payment method PayPal purchase on account, we transmit your payment data in accordance with Article 6 (1) (b) GDPR first to PayPal. PayPal then forwards your data to carry out the payment to Ratepay GmbH, Ritterstr. 12-14, 10969 Berlin. RatePay leads then carry out an identity and credit check in their own name. The legal basis for this is Art. 6 Para. 1 lit. f GDPR, the legitimate interest in determining solvency. RatePay gives you yours for this Pass on payment data to credit agencies in accordance with Article 6 (1) (f) GDPR.
Ratepay can access the following credit agencies: https://www.ratepay.com/legal-payment-creditagencies/
If you use a local third-party payment method If you choose, we will first provide your payment data in accordance with Article 6 (1) (b) GDPR to PayPal. PayPal then your payment data to carry out the payment (6 para. 1 lit. b GDPR) to the provider you have selected:
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main
- Immediately (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2, 1200 Vienna, Austria)
- blik (Polski Standard Płatności sp. z oo, ul. Czerniakowska 87A, 00-718 Warsaw,Poland)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
- MyBank (PRETA SAS, 40 Rue de Courcelles, F-75008 Paris, France)
Further information can be found in the data protection declaration from PayPal:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
5.10. Conducting credit checks
- stripes
If you select a payment method from the payment service provider Stripe, the payment will be processed by Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland (hereinafter referred to as "stripe").
We provide your personal data along with the information about your order (name, address, account number, sort code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Paragraph 1 lit. b GDPR exclusively for the purpose of payment processing and only within the framework of what is required to stripe.
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, the payment will be processed by the technical service provider Stripe Payments Europe Ltd. , 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to which we send the information you provided during the ordering process together with the information about your order (name, address, account number, bank sort code, credit card number if applicable, invoice amount, currency and transaction number) in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on for the purpose of payment processing with Stripe Payments Europe Ltd. and only insofar as it is necessary for this. For more information about Shopify Payments' privacy policy, visit the following web address: https://www.shopify.com/legal/privacy
Data protection information on Stripe Payments Europe Ltd. can be found here: https://stripe.com/de/privacy
- Creditreform Boniversum
If we pay in advance (e.g. purchase on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical procedures in order to safeguard our legitimate interest in determining the solvency of our customers. We pass on the personal data required for this to the following service providers in accordance with Article 6 (1) (f) GDPR:
Creditreform Boniversum GmbH
Hellersbergstrasse 11
41460 Neuss
The credit report can contain so-called "score values" (probability values) which, insofar as they are included in the result of the credit report, are based on a scientifically recognized mathematical-statistical process. Your address data, among other things, is included in the calculation of these score values. You can object to this processing of your data at any time by sending a message to the person responsible for processing your data or to the credit agency named here. However, we may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Schufa Holding
If we pay in advance (e.g. purchase on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical procedures in order to safeguard our legitimate interest in determining the solvency of our customers. We pass on the personal data required for this to the following service providers in accordance with Article 6 (1) (f) GDPR:
SCHUFA Holding AG
Cormorant way 5
65201 Wiesbaden
The credit report can contain so-called "score values" (probability values) which, insofar as they are included in the result of the credit report, are based on a scientifically recognized mathematical-statistical process. Your address data, among other things, is included in the calculation of these score values. You can object to this processing of your data at any time by sending a message to the person responsible for processing your data or to the credit agency named here. However, we may still be entitled to process your personal data if this is necessary for contractual payment processing.
6. Data processing when opening a customer account and for contract processing
If you open a customer account with us, personal data will be collected and processed in accordance with Article 6 (1) (b) GDPR. The scope of the data can be seen from the input form. The data you enter will be stored and used by us to process the contract.
You can delete your customer account at any time. This can be done by sending a message to the address of the person responsible or, if offered, directly in the customer account. In this case, we will also block your data with regard to tax and commercial law retention periods and delete it after these periods have expired. This can only be opposed to your consent to permanent storage or a legally permitted further use of data on our part.
7. Use of single sign-on procedures
Google sign in
We use "Google Sign-In", a plugin of the social network Google (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland) (hereinafter referred to as "Google") on our website.
You can use this to create a customer account or to log in using the so-called single sign-on technique if you have a Google profile. If you call up one of our websites that has such a plugin, your browser establishes a direct connection to the Google servers. The content of the Google plugin is transmitted directly to your browser and integrated into the page. This gives Google the information that your browser has called up the respective website, even if you do not have a Google profile or are not logged in to Google at the moment. This information (including your IP address) is transmitted directly from your browser to a Google server and stored there. Transmission to the USA is also possible.
Our legitimate interest lies in enabling a quick and uncomplicated registration process for our customers. The legal basis is therefore Article 6 (1) (f) GDPR.
Google's legitimate interest lies in the display of personalized advertising based on the surfing behavior of the user, the legal basis is therefore Article 6 (1) (f) GDPR.
You can also register and log in to our website with your Google data without using the Google button.
Only if you have given your express consent to the exchange of data with Google prior to the registration process in accordance with Article 6 (1) (a) GDPR will we receive the general and publicly accessible information stored in your profile from Google when you use the Google button Information. This transfer only takes place in accordance with your personal data protection settings at Google. This information includes, but is not limited to, user ID, name, profile picture, age, and gender.
Please note that after changes to Google's data protection conditions and terms of use, your profile pictures, the user IDs of your friends and the friends list may also be transferred if you mark them as "public" in your privacy settings on Google have.
The data transmitted to us by Google is stored and processed by us to create a user account with the necessary data. Based on your consent, data (e.g. information about your surfing or purchasing behavior) can also be transferred to your Google profile.
The consent given can be revoked at any time by sending a message to the person responsible for processing your data.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
For more information, see Google's privacy policy: https://www.google.de/intl/de/policies/privacy/
You can view the terms of use for using "Google Sign-In" or "Register with Google" here: https://www.google.de/intl/de/policies/terms/regional.html
If you do not want the data collected on our website to be assigned to your Google profile, you must log out of Google before visiting our website.
You can also completely prevent the Google plugins from loading with add-ons for your browser, for example with "Adblock Plus" (https://adblockplus.org/de/).
8. Comment function
If you use the comment function on our website, in addition to the content of your comment, information about the time the comment was created and the name of the commentator you have chosen will be saved and published on the website. In addition, your IP address will be logged and saved.
The legal basis for the storage of your data is Art. 6 Para. 1 lit.b and f GDPR. The IP address is stored for security reasons and in the event that the person concerned violates the rights of third parties or publishes illegal content by submitting a comment. Your e-mail address is required to contact you if a third party should object to your published content as illegal. We reserve the right to delete comments if they are objected to as illegal by third parties.
8.1. If you subscribe to follow-up comments, you will first receive a confirmation email (double opt-in procedure) in which you must confirm that you are the owner of the email address provided. The legal basis for data processing in the case of subscribing to comments is Article 6 (1) (a) GDPR. A comment subscription can be canceled at any time with effect for the future according to the information in the confirmation email.
9. Use of your data for direct marketing
Newsletter
You can subscribe to a free newsletter on our website. When registering for the newsletter, the data from the input mask is transmitted to us. The only mandatory information is your email address. If you make further voluntary entries, these will only be used to address you personally.
The legal basis for the processing of your data after registering for the newsletter is Article 6(1)(a) GDPR if the user has given his or her consent. We obtain this by sending you a confirmation email containing a confirmation link after registering for the newsletter. If you click on this link, you also give your consent to receive the newsletter.
When you send your registration for the newsletter, we save your IP address and the date and time of registration. This storage serves to trace possible misuse of your e-mail address.
We use the data we collect when registering for the newsletter exclusively for the purpose of sending the newsletter.
You can cancel your subscription to the newsletter at any time. For this purpose, there is a corresponding link in every newsletter. This also enables a revocation of the consent to the storage of the personal data collected during the registration process.
10. Use of Social Media: Social Plugins
10.1. Facebook as default plugin
We use social plugins ("plugins") from the social network Facebook (Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) (hereinafter referred to as "Facebook") on our website.
You can usually recognize the plugins by the Facebook logo, usually a white "f" on a blue background. You can see other configurations of the Facebook plugin here:
https://developers.facebook.com/docs/plugins
When you access one of our websites that has such a plugin, your browser establishes a direct connection to the Facebook servers and Facebook transmits the content of the plugin directly to your browser, even if you do not have a Facebook profile or do not currently have it are logged into Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there.
If you are logged in to Facebook at the relevant time, Facebook can immediately associate your visit to our website with your Facebook profile. If you interact with a plugin (e.g. click the "Like" button or comment on something), this information is also transmitted directly to a Facebook server and stored there. The promotions can be published on your Facebook profile and displayed to your Facebook friends.
Our legitimate interest lies in the display of personalized advertising and the exploitation of the full financial potential of our website. The legal basis is Article 6 (1) (f) GDPR.
Facebook's legitimate interest lies in the display of personalized advertising and the needs-based design of the service. The legal basis is Article 6 (1) (f) GDPR.
If you do not want the data collected via our website to be assigned to your Facebook profile, you must log out of Facebook before visiting our website. You can also prevent the Facebook plugins from loading with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/).
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum. Further information can be found in Facebook's data protection information:
http://www.facebook.com/policy.php
10.2. Instagram as default plugin
We use social plugins ("plugins") from the social network Instagram (operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) (hereinafter referred to as "Instagram") on our website.
You can usually recognize the plugins by the "Instagram camera" . You can see other versions of the Instagram plugin here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.
When you access one of our websites that has such a plugin, your browser establishes a direct connection to the Instagram servers and Instagram transmits the content of the plugin directly to your browser, even if you do not have an Instagram profile or not at the moment are logged into Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there.
If you are logged in to Instagram at the relevant time, Instagram can immediately associate your visit to our website with your Instagram profile. If you interact with a plugin (e.g. click the "Instagram" button or comment on something), this information is also transmitted directly to an Instagram server and stored there. The actions can be published on your Instagram profile and displayed to your Instagram friends.
Our legitimate interest lies in the display of personalized advertising and the exploitation of the full financial potential of our website. The legal basis is Article 6 (1) (f) GDPR.
If you do not want the data collected via our website to be assigned to your Instagram profile, you must log out of Instagram before visiting our website. You can also prevent the Instagram plugins from loading with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/).
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendumhttps://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/566994660333381. You can find more information on this in Instagram's privacy policy: https://instagram.com/about/legal/privacy/
10.3. Instagram plugins with 2-click solution
We use social plugins ("plugins") from the social network Instagram on our website
(operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland) (hereinafter referred to as "Instagram").
In order to increase the protection of your data when you visit our website, the plugins are integrated into our website using a so-called "2-click solution". This ensures that when you visit a page on our website that contains these plugins, no connection is established with the Instagram servers and therefore no data is sent. Your browser only establishes a direct connection to the Instagram servers when you click on a plugin and thus give your consent to data transmission. The content of the respective plugin is then transmitted directly to your browser and integrated into the page. By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page of our website, even if you do not have a profile with the relevant provider or are not currently logged in. This information (including your IP address) is transmitted directly from your browser to an Instagram server. If you are logged in to Instagram, the providers can immediately assign the visit to our website to your Instagram profile. If you interact with the plugins, for example by clicking the "Instagram" button, the corresponding information is also transmitted directly to an Instagram server and stored there. The information is also published on the social network and displayed to your contacts there.
The processing takes place on the basis of Art. 6 lit. a GDPR with your consent. You can revoke your consent by clicking on the activated plugin again and thus deactivating it. Data that has already been transmitted is excluded from this.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendumhttps://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/566994660333381. You can find more information on this in Instagram's privacy policy: https://instagram.com/about/legal/privacy/
If you do not want Instagram to directly assign the data collected via our website to your profile, you must log out of Instagram before activating the plugin.
11. Online Marketing
Use of Google Ads conversion tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
Our offers are advertised on external websites with the help of advertising material (so-called Google Adwords). Our legitimate interest lies in the display of advertising that is of interest to you and in achieving a fair calculation of advertising costs. The legal basis is Art. 6 Para. 1 lit.a GDPR, namely your express consent.
Google Ads uses cookies for conversion tracking, which are set when you click on an AdWords ad placed by Google.
These cookies usually lose their validity after 30 days and are not used for personal identification. Each Google Ads client receives a different cookie, so cookies cannot be tracked across Ads clients' websites either.
The information obtained in this way is used to create conversion statistics for Ads customers about the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag.
You cannot be personally identified with it.
If you want to prevent tracking, you can deactivate the Google conversion tracking cookie via your Internet browser under user settings.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/. Here you will find information about Google's data protection regulations: http://www.google.de/policies/privacy/
You can permanently deactivate the conversion cookies by setting your browser accordingly or by downloading and installing the browser plug-in available under the following link:
http://www.google.com/settings/ads/plugin?hl=de
In this case, certain functions of this website may not be used or may only be used to a limited extent.
12. Retargeting / Remarketing / Referral Advertising
Facebook Custom Audience via the pixel process
On this website we use the "Facebook Pixel" from Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook") Saw or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising. The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines (https://www.facebook.com/about/privacy/).
You can enable Facebook and its partners to place ads on and off Facebook. A cookie can be stored on your end device for these purposes. These processing operations only take place if you have given your express consent in accordance with Article 6 (1) (a) GDPR. Consent to the use of the Facebook pixel may only be given by users who are older than 13 years of age. If you are younger, we ask that you ask your legal guardian for permission. You can deactivate the use of cookies on your computer by setting the browser accordingly. However, this can mean that some functions on our website can no longer be used in full. You can also deactivate the use of cookies by third parties such as Facebook on the following website of the Digital Advertising Alliance: http://www.aboutads.info/choices/
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum.
13. Tools and Miscellaneous
Google reCAPTCHA
We use the reCAPTCHA function from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") in accordance with Art. 6 Para. 1 lit. f GDPR due to our legitimate interest in avoiding abuse and spam .
reCAPTCHA is a function intended to ensure that an entry is made by a natural person.
The service sends your IP address and any other data required by Google for the reCAPTCHA service to Google.
When using Google reCAPTCHA, your personal data may also be transmitted to the servers of Google LLC. come in the US.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/. and in Google's privacy policy: https://www.google.com/policies/privacy/
14. Rights of the data subject
14.1. The applicable data protection law grants you comprehensive data subject rights (rights to information and intervention) vis-à-vis the person responsible with regard to the processing of your personal data, about which we will inform you below:
- Right to information according to Art. 15 GDPR:
You can request confirmation from the person responsible as to whether personal data relating to you is being processed by the person responsible. In addition, you have a right to information about the purpose, the categories of personal data, the recipients, the planned duration of storage and the existence of other rights such as correction of the data or the existence of a right of appeal to a supervisory authority, the origin of your data, if these were not collected by us, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing, as well as your right to information about the guarantees according to Art. 46 DSGVO forwarding of your data to third countries;
- Right to rectification according to Art. 16 GDPR:
You have the right to the immediate correction of incorrect data concerning you and/or the completion of your incomplete data stored by us; the correction or completion must be made immediately.
- Right to restriction of processing in accordance with Art. 18 GDPR:
You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data, which you contest, is checked, if you refuse to delete your data because of inadmissible data processing and instead request the restriction of the processing of your data, if you change your data to assert, exercise or defend legal claims after we no longer need this data after the purpose has been achieved or if you have lodged an objection for reasons of your particular situation, as long as it is not yet clear whether our legitimate reasons prevail;
If the processing of personal data concerning you has been restricted, this data - apart from its storage - may only be used with your consent or to assert, exercise or defend legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the Union or a Member State are processed. If the restriction of processing has been restricted, you will be informed by the person responsible before the restriction is lifted.
- Right to erasure according to Art. 17 GDPR:
You have the right to have your personal data deleted immediately if the requirements of Article 17 (1) GDPR are met. However, this right to erasure does not exist in particular - but not exclusively - if the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims
- Right to information according to Art. 19 GDPR:
If you have exercised your right to rectification, erasure or restriction of processing, the person responsible is obliged to notify all recipients to whom your personal data has been disclosed of this rectification or erasure of data or restriction of processing, unless this is impossible or involves a disproportionate effort effort is involved. You also have the right to be informed about these recipients.
- Right to data portability according to Art. 20 GDPR:
You have the right to receive the personal data you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible, insofar as this is technically possible;
- Right of revocation according to Art. 7 Para. 3 GDPR:
You have the right to object at any time to the processing of your personal data, which is based on Article 6 (1) e) or f) GDPR; this also applies to profiling based on these provisions.
You also have the right to revoke your declaration of consent under data protection law at any time with effect for the future. The revocation of the consent does not affect the legality of the processing carried out on the basis of the consent up to the point of revocation.
- Right to complain according to Art. 77 GDPR:
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the member state of your place of residence, your place of work or the place of the alleged infringement, if you believe that the processing of your personal data violates violates the GDPR.
14.2. Right to object
You have the right to object to the processing of your data at any time with effect for the future if we process your data based on our overriding legitimate interest after weighing up the interests.
If you make use of this right of objection, we will terminate the processing of your data if there are no demonstrably overriding, compelling reasons worthy of protection preventing the termination or if further processing serves to exercise or defend legal claims.
15. Duration of storage of personal data
The duration of the storage of personal data depends on the statutory retention periods. After its expiry, we routinely delete the data if they are no longer required to fulfill or initiate a contract and/or we have no legitimate interest in further storage.
